The pure juice brand of Syracuse IGP Lemons won the prestigious Award* in the “Condiments” category.
Perugia, March 25, 2024 -LIMMI, a brand of pure lemon juice from Perugia-based B&G SRL, has been Elected Product of the Year 2025 in the “Condiments” category and for one year can boast the coveted award and use the Elected Product of the Year Logo in all its communications showing the choice of more than 12.000 consumers. the prestigious Innovation Award, based exclusively on consumer voting and given to new products and services launched on the Italian market, this year therefore also includes LIMMI among its winners thanks to the two new products LIMMI and LIMMI SWEET of pure Syracuse IGP Lemon Juice. 63 percent of consumers chose them for their innovation within the Condiments category and 95 percent of those who tried the products were very satisfied with them, the average of these two percentages, led them to be elected Product of the Year.
LIMMI has long been the interpreter of an important development project for the protection and promotion of Made in Italy in agribusiness, centered on the enhancement of citrus varieties from the vocated territories of Sicily, Calabria and Campania.
LIMMI, in fact, is lemon juice that releases scents and colors of Mediterranean coastal territories from a special RPet bottle. A boast of industrial packaging that allows the essential oil extracted from the peel to mix with the juice only at the act of pouring, to ensure taste, aroma and freshness of the freshly squeezed lemon.
The appreciation towards LIMMI is substantiated by the analysis on lemon consumption habits. An accurate and up-to-date profile emerged on the increasing orientation toward a healthy and authenticity-conscious lifestyle, attaching great importance to the origin of the fruit. LIMMI responds perfectly to this study because it is the result of 25 years of research and innovation, coupled with major investments to assume increasingly responsible and respectful behavior towards people, the earth and raw materials. To the benefit of the Italian origin of citrus fruits and the agricultural realities of Sicily, Calabria and Campania and to the benefit of all.
“We are delighted with this Award, which reflects the choice of Italian consumers expressed in the category to which LIMMI belongs. It is a fundamental recognition for all of us at B&G Srl, because it testifies to our commitment to offering quality that encompasses all the flavor of the brightest and most authentic Italy,” says Annalisa Tardioli, Marketing Manager of B&G Srl.
* Circana research (2025) on 12,000 consumers in Italy, on candidate products. productdellanno.it cat. Condiments